Bringing a Super-Food to the Spotlight

Amina International

Strategy, Messaging, Video Production

Short format video assets

Amina Baobab Short-form video

Amina International is a health foods brand that specializes in Baobab Fruit – a superfood from Ghana that is the heart of their business and products. They partnered with RDG to help introduce their newest product line, Baobab drinks, to the market.

Through dynamic video and editing work, we were able to craft a vibrant and lively video introducing their newest product line, flavor lineup, and health benefits to consumers nationwide.

Promotional Video

Amina International is highly motivated to give back to the beautiful country of Ghana where this superfood and Amina’s founder is originally from. They have partnered with the Kibasibi Foundation, a local foundation that to date has donated $45 million worth of humanitarian supplies to hospitals and schools in Ghana.

To learn more about Amina go to